Each generation that enters the workforce does so from a completely new set of life experiences and expectations. How can leaders attract these new generations and more importantly retain them? Hannah Williams has been studying exactly that and joins me to chat about working with Gen Z.
Hannah was introduced to the entrepreneurial bug very early on. As the oldest of 7 in a family of entrepreneurs, she was encouraged to step out in fear and take chances. Her very first entrepreneurial experience was at the age of 12 when her father asked her to close a real estate deal.
Talk about being thrown into the frying pan!
She graduated college at the age of 18 and spent the next 5 years in corporate America hearing leader after leader ask the same question, what is wrong with Millennials? Why can’t we recruit them and why can’t we keep them?
The research shows that the generation in question was less in relation to millennials and more with Gen Z. Listen as she shares her insights and what recent data shows about the needs and wants of Gen Z and what leaders should do to attract this dynamic new generation.
- [01:03] Welcome back to the show and another amazing guest.
- [03:10] Meet Hannah Williams and learn more about her entrepreneurial journey.
- [06:16] How she got into what she does today.
- [07:50] Why she wrote a book about her research and who it is for.
- [10:31] What is Gen Z looking for and how should leaders go about recruiting them?
- [13:08] 62% of Gen Z goes to friends and family for job opportunities.
- [15:33] Are leaders shocked by the new data?
- [16:50] One practical tip for leaders and businesses everywhere.
- [19:38] Gen Z’ers are looking for authentic connection and content.
- [21:41] Hannah shares one of her AHA moments.
- [24:26] It’s important to point out the things that can be improved as well as the things that are going well.
- [25:33] Hear her last little bit of advice for the Women Worldwide community.
- [28:49] Gen Z takes Millennial thoughts to a new level.
- [30:14] Connect with Hannah.
Links and Resources:
Hannah on LinkedIn
Hannah on Twitter
Watch the interview here.