Women Worldwide with Deirdre Breakenridge, welcomes back Nicole Rodrigues, Founder of NRPR Group in Beverly Hills, as a Guest Co-Host for episode #3 of a 3-part series. On the last show, Nicole and Deirdre discussed women and Executive Presence or EP, from the boardroom to the Presidential debates.

On this episode, the topic is women and public relations, and sharing answers to the following questions:

– What are the first questions to ask when jumpstarting your PR program?
– How important is building your personal brand?
– What are the steps to good promotion? What has to be in place before you communicate?
– What is the toughest challenge in public relations?
– What are the characteristics of a good PR pro?

A little more about Nicole Rodrigues … Nicole is an entrepreneur and very tech savvy entertainment publicist. Her extensive knowledge in bridging the gap between the technology and entertainment industries has allowed her to work with clients including Sony Pictures Entertainment, Dolby, Yahoo!, Sony Playstation, Hulu, and M-GO.

You can learn more about Nicole on her website and connect with Nicole on Twitter andLinkedIn

A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She’s an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.